Why do people distrust vaccines? Anthropologist Heidi Larson explores how medical rumors originate, spread and fuel resistance to vaccines worldwide. While vaccines cannot escape the "political and social turbulence" that surrounds them, she says, the first step to stopping the spread of disease is to talk to people, listen and build trust. This video was produced by TEDMED. TED's editors featured it among our daily selections on the home page.
About the speaker Heidi Larson · Anthropologist As director of The Vaccine Confidence Project, Heidi J. Larson works to evaluate and address vaccine hesitancy.
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